Data-driven Business Decisions via
Data Governance & UX Standards

The call range out, “Our businesses must make decisions based on data.” To make that happen, internal functions such as HR, Procurement and Sales and Marketing needed a new management operating system combining enhanced enterprise data governance, data science and effective data visualization via Tableau.

I supported global digital transformation User Experience and change management to drive higher quality data and new ways of making data insights visible:

  • Facilitated definition of a new data governance model, including organizational structure, job descriptions and stewardship processes
  • Led audits of functional data to identify Critical Data Elements (CDEs) and their “health” for CEO reviews
  • Defined the vision for communications and new gamified learning process
  • Led audits of functional data to identify Critical Data Elements (CDEs) and their “health”
  • Co-led creation of a company-wide Design Language System and led application to internal functions
  • Participated in session to define new predictive analytics models


Results
  • Targeted Sales campaigns via higher quality customer Master Data
  • Intuitive scorecards to drive business decisions

Artifacts