The call range out, “Our businesses must make decisions based on data.” To make that happen, internal functions such as HR, Procurement and Sales and Marketing needed a new management operating system combining enhanced enterprise data governance, data science and effective data visualization via Tableau.
I supported global digital transformation User Experience and change management to drive higher quality data and new ways of making data insights visible:
- Facilitated definition of a new data governance model, including organizational structure, job descriptions and stewardship processes
- Led audits of functional data to identify Critical Data Elements (CDEs) and their “health” for CEO reviews
- Defined the vision for communications and new gamified learning process
- Led audits of functional data to identify Critical Data Elements (CDEs) and their “health”
- Co-led creation of a company-wide Design Language System and led application to internal functions
- Participated in session to define new predictive analytics models
Results
- Targeted Sales campaigns via higher quality customer Master Data
- Intuitive scorecards to drive business decisions